Postapartheid Ideology
The video for “Go Getter,” by Johannesburg’s MB featuring Malika, which I saw playing once or twice on a TV in the background (TV’s are always on in people’s houses there) while in South Africa earlier this year. Pay attention. Here’s the refrain: “You need to let it go/go get it/go get it.”
Let it go? and go get what? That’s when you notice that for the people they actually show, this sort of positivism may not be, er, realistic: the ice cream man, the street sweeper, and the people standing against the wall, checking the paper for…wanted ads?